A photography blog from the creators of Perfectly Clear


Like you, we’re learning all the time. And this blog gives us a chance to pass along the latest news from the frontlines of photo correction. Every week, we’ll report on the trends that we see shaping the industry… as well as the very coolest customer stories.

We’re Giving Away a Camera at Photo Plus Expo Booth #869

We’ve got a new camera contest thanks to our friends over at Photofocus. You can win a new  Panasonic Lumix DMC-GX8 Mirrorless Micro Four Thirds Digital Camera, and a Panasonic Lumix G Vario 12-60mm f/3.5-5.6 ASPH. POWER O.I.S. Lens. Read all the details below on how to WIN. If you haven’t signed up for your free […]

Technology Preview #1 | Redesigned User Interface

Thanks to all of the great feedback we’ve received from our customers, we’ve been focusing on several ways to improve the experience of using Perfectly Clear. Though we’re still hard at work making the final touches, we wanted to give you a sneak peek of the improvements to come. No toggling While our customers love […]

Photographing Women Beautifully with Matthew Jordan Smith

  This Month: Photographing Women Beautifully with Matthew Jordan Smith Making portraits is the most important work we do as photographers, and we often need to help our subjects look and feel beautiful. We make history every time we press the shutter, and our subjects deserve to look great for posterity. Whether we’re photographing brides, mothers, […]

News about the next version of Perfectly Clear Complete

  Hello, Over the past year, we’ve been hard at work adding major improvements to Perfectly Clear’s Photoshop and Lightroom Plug-ins, so I wanted to give you a quick update on some important news Improving our Technology to help you Since we launched Perfectly Clear version 2 two years ago, we’ve been refining our technology to help […]

Five new LUCiD Mac apps aimed for casual photographers

Offering fast, easy and powerful image correction, Athentech Imaging Inc. (makers of Perfectly Clear) introduces five new Mac apps that help every photographer get better photographs with the click of a button. All five of these apps work as standalone applications. They can also be used as extensions in Apple Photos for Mac (the native […]

Lightroom Live: Personalizing Powerful Plug-ins

  Personalizing Powerful Plugins with Serge Ramelli  We’ve demonstrated a lot of plugins on this show, and we love that they add power to Lightroom’s finishing tools. This month, fine art photographer and educator, Serge Ramelli is going to show us how to take all those plugins and make them ours. He’ll show us how […]

Live Webinar: Mastering Photos for Mac Extensions

  This Month: Mastering Photos for Mac Extensions Apple’s Photos app is a powerful editing and organizing tool. Whether you’re an amateur or a professional, you’ll find that not only is it a good tool, but it couples with other apps to help you finish your photos the way you envision. This month we’ve got our own […]

How to Use LUCiD Apps for Photos as Extensions

Did you hear?  We’ve made photo editing on a Mac even easier.  If you use Mac OS Sierra or OS X El Capitan, you can install our LUCiD apps and use them as Photos extensions. This workflow lets you edit an image without the need to export the image first, and keeps the edited and original image […]

Lightroom Live: 2 Minute Miracles with Nicolesy

Lightroom is such a powerful tool, and it’s easy to drown in the capabilities. In this episode, the wonderful educator, Nicolesy (a.k.a. Nicole Young) will teach us several excellent methods to help our Lightroom work move along swiftly. Besides being a fine photographer, Nicolesy is the author of several books, including three on Lightroom. We’re […]

Lightroom Hangout: Modern Sports Portraits with Vanelli

There are so many opportunities for making sports portraits, today, from little league teams to school sports, from semi-pros to your brother who loves to ride bikes. Making pictures that stand out is both fun and profitable, and this hangout will give you an edge at making more impact with your portraits. Robert Vanelli is one of […]

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